CREATIVE MARKETING SPECIALIST
Hybrid designer and marketer with 10+ years of experience creating and executing digital assets across web, email, and social. I combine design, content, and marketing support to deliver cohesive, high-performing campaigns.
Skills
Digital Marketing, Campaign Support, SEO, Email Marketing, Analytics (Google Analytics, Google Search Console), HubSpot, Conversion Optimization
Software: Google Analytics, Google Search Console, HubSpot, Wordpress, Figma, Adobe Creative Suite, Microsoft Office
Experience
Galactic Performance Solutions (2011-Present)
Digital Designer
- Produced video and motion graphics for client campaigns, boosting social reach and viewer retention across multiple platforms.
- Designed and optimized B2B and B2C digital marketing assets (email graphics, landing pages, social media visuals) that improved click-through and engagement rates.
- Led UI/UX redesign of an online merchandise catalog, resulting in a streamlined shopping
experience and improved conversion rates.
- Designed wireframes and prototypes to support A/B testing and performance-driven
campaign design.
- Created and published social media content aligned with marketing goals to drive engagement and audience growth.
- Designed and built conversion-focused landing pages and microsites to support lead generation and campaign performance.
- Partnered with front-end developers to implement marketing-driven designs, ensuring brand consistency and usability across digital platforms.
- Worked with marketing directors to align creative output with campaign objectives, ensuring brand consistency and measurable ROI.
Rasor Design (April 2010-July 2010)
Graphic Designer
- Created multi-channel marketing assets (print, digital, web, and email) for Casa Mañana Theatre, supporting show promotion, brand visibility, and audience engagement.
- Led creative for the Warrior Support program launch brochure with Mental Health Association of Tarrant County, managing visuals and layout to increase program awareness.
- Produced website content, animated display ads, and monthly HTML email campaigns to promote events and drive online engagement.
Education & Certification
Western Governors University – Digital Marketing & E-Commerce Certificate
Graduated: 2026
Google Digital Marketing & E-commerce Professional Certificate
HubSpot Marketing Hub Software Certified
University of Texas At Arlington
Bachelor of English
(cum laude)